By Adrienne Thomas and Wayne Giesbrecht (Media Production)
With discussion surrounding open resources, this is a good time to talk about actually developing epublications and ebooks. For the past 3 years, Media Production (formerly eMAP) has been working with faculty and content creators to realize epub resources. With each new project, we have learned more about what to do and how to do it – an ongoing lesson as the software, media files and platforms continue to evolve.
Within the university environment, we are all concerned with the development of unique and immersive material to be used for information, education, research or knowledge mobilization purposes. If you want to make your content available as an epublication, you need to first determine who your end users are, and secondly, how they will access the material. Once you have made these decisions, it is a matter of formatting your content and designing a publication which will meet your informational or educational objectives to greatest effect. This can be a relatively easy process such as a PDF document converted to an epub format for web browser access to a more involved publication with media-rich/interactive content to be distributed across multiple supported platforms.
When thinking about access for your readers, you will also need to determine if this material will be open or free, or if it will be monetized and distributed commercially. If you self-publish, there is an opportunity for not only creative control, but price control. This was a major consideration for Dr. Bruce Grahn when he decided to e-publish his last textbook Ocular Diseases of Companion Animals for international distribution. Working with Dr. Grahn and the associated contributors, we formatted a full reflow etextbook, navigated account setups, acquired an ISBN and the required approvals (with associated proprietary file formats!) from commercial distributors. The textbook is now available for purchase on ITunes and Google Play.
The creation of the text was cost effective and any future revisions will automatically be updated in all distributed editions at no extra cost to the end user.
A media-rich experience and end user access were the requirements when we started working on an interprofessional education guide for the College of Medicine. There was a need for flexible access which would allow for independent learning or small discussion groups via mobile devices. Working with Heather Ward and Dylan Chipperfield, this project allowed us to develop an ebook which used video to moderate the content and present simulations. Embedding video within the epub presented interesting challenges, particularly for multi-platform access. When adding media-rich content (video, audio, animations, quizzes etc.), file size, reflow and platform incompatibility can be problematic and requires more consideration in layout and formatting. The project, Interprofessional Skills Learning Guide, was completed and is now accessed by health care professionals through the College of Medicine website, on ITunes and Google Play.
`Traditional publishers are invested in ebooks, it is an emerging technology likely to hold. It is also a gateway to open source educational materials and immersive experiences for students.
For more information about creating an eBook, please contact Adrienne at (306) 966-4280 or Wayne at (306) 966-4287.